Thursday, 19 March 2009

9 Reasons Japanese Interactive Work Is Awesome

Source: Crackunit.com

In my continued judging of the One Show Interactive awards there’s one thing that’s really starting to stand out. Japanese agencies are doing some outstanding work right now.

Every year that I’ve been fortunate enough to judge international awards there’s always a couple of great examples of Japanese work. But the majority of the work that I’m painfully jealous of this year comes from Japan. Of course there’s great US, Swedish, British and Brazilian stuff - as usual. But there’s something noticeably special and standout about some of the Japanese stuff.

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